Don’t Pitch Your Startup Until You’ve Read This


Most entrepreneurs are so passionate about their product or service they just can’t wait to share it with the world. Surely, others will see their vision, share their enthusiasm, embrace their idea and shower them with cash. Uh, no.

A solid foundation needs to first be laid before spending any time on a pitch or executive summary. Passion is no substitute for the tough work of getting clear, honest answers to a series of questions. To see those questions, click here.